Transforming Albanian SMEs Through Digital Innovation
DIVA is a groundbreaking initiative focused on driving the digital transformation of Small and Medium-sized Enterprises (SMEs) in Albania, with emphasis on tourism and agriculture sectors.
Part of the EDIH Network
DIVA is part of the EDIH network and is co-funded by the EU, bringing cutting-edge digital solutions to Albanian businesses.
Empowering Growth Through Innovation
With a strong emphasis on key sectors such as Tourism and Agriculture, DIVA integrates cutting-edge technologies like Artificial Intelligence (AI) and Cybersecurity to empower SMEs and enhance their competitiveness in a rapidly evolving digital landscape.
Our Mission
To bridge the digital gap for Albanian SMEs by fostering innovation, sustainability, and growth, aligning with European Union digital transformation and ESG standards
Innovation Focus
Accelerating digital adoption in Albania’s tourism and agriculture sectors through cutting-edge technology solutions.
Sustainable Growth
Enhancing SMEs’ Environmental, Social, and Governance (ESG) performance while driving business growth.
European Standards
Creating a robust digital economy aligned with European standards and best practices.
What We Offer
Comprehensive support services designed to accelerate your digital transformation journey and enhance competitiveness.
Technology Testing
Explore new digital solutions before making significant investments.
Comprehensive testing and evaluation of emerging technologies tailored to your business needs.
Investment Support
Assistance in accessing funding opportunities to fuel growth.
Expert guidance on funding applications, investment strategies, and financial planning for digital transformation.
Advanced Skills Training
Equip SMEs with the skills needed to thrive in the digital age.
Comprehensive training programs covering digital marketing, e-commerce, data analytics, and more.
Innovation Ecosystem Access
Connect with a network of technology and business leaders.
Access to mentorship, partnerships, and collaboration opportunities within the European innovation ecosystem.
Our Partners
Working together with leading organizations to drive digital transformation across Albania.
Ready to Transform Your Business?
Are you an SME in Albania looking to embrace the future? Join the DIVA project and transform your business through digital innovation.
Press
Latest news, media coverage, and stories about Digital Valley Albania’s mission to empower SMEs through digital innovation.
PRESS RELEASE
Digital Valley Albania (DiVA) officially launches to drive digital transformation for Albanian SMEs Tirana, 6[…]
Bringing Europe’s Digital Future Closer
Më 17 qershor, në ambientet e GIZ Tirana, u mbajt sesioni informues mbi Digital Europe[…]
Frequently Asked Questions
You can apply if your business is:
A Small or Medium-sized Enterprise (SME) legally registered in Albania
Operating in tourism, agriculture, or related sectors (travel, hospitality, agro-business)
Willing to participate in digital transformation training and assessments
Committed to implementing digital improvements in your operations
Participation in DiVA is completely free for selected SMEs. All services including training, assessments, consulting, and technology testing are provided at no cost, as the project is funded by the EU Digital Europe Programme.
Applications open: September 2025
Final selection: November 2025
Training and services begin: Early 2026
Program duration: Approximately 2-3 years
DiVA will support 100 SMEs across Albania’s 5 main regions (North, South, East, West, and Capital region) to ensure geographic distribution and sector representation.
Free digital skills training for your employees (AI, cybersecurity, digital tools)
“Test before invest” technology evaluation services
Cybersecurity assessment and improvement recommendations
ESG (Environmental, Social, Governance) training and scoring
Business development workshops and consulting
Investment support to access funding opportunities (up to €20,000)
Networking opportunities with other SMEs and potential investors
No prior technical expertise is required. DiVA provides training tailored to your current skill level:
Beginners: Basic digital literacy and foundational skills
Intermediate: Advanced digital tools and AI applications
Advanced: Specialized cybersecurity and cutting-edge technologies
The program is designed to be flexible around your business operations:
Initial assessment: 1-2 days
Training sessions: Several days spread over months
Follow-up consultations: Periodic meetings
Most activities can be scheduled to minimize disruption to daily operations
Not initially. DiVA provides:
Access to training facilities with all necessary equipment
Technology testing opportunities before you make any investments
Guidance on cost-effective technology solutions
Support in securing funding for technology investments when you’re ready
Based on project targets, participating SMEs typically achieve:
20% improvement in digital maturity and operational efficiency
20% enhancement in cybersecurity practices
20% better ESG scores (environmental and social responsibility)
15% reduction in energy costs through digitalization
Improved competitiveness and access to new markets
Yes, DiVA provides assistance in accessing up to €20,000 additional investment through:
Municipality funds or private investors
Support in preparing funding applications
Connection with potential investors and funding sources
Guidance on cost-effective technology implementation